Every player comes
from somewhere*
Every story starts locally. Every great player came from somewhere. A cracked pitch. A street corner. A patch of bare earth with stones for goalposts and cans for a ball.
That place didn't make them fast or skilful. It made them them. origen* brings them back, not for a photo opportunity, but with the community as protagonist.
It starts by going back to the places where football begins, and building from there. The athlete, the space, the community, a piece of art that represents their shared dream and an inter-connector capable to mobilise relevant resources.
Because it is about 100% football and every child, everywhere.
the initial territories
Brazil
Colombia
Spain
More than 200 million people play football outside any formal structure.
origen* is the inspiration that connects them, decentralised, led by athletes returning to their origin, node by node, one community at a time, building a social and physical infrastructure for a football where everyone belongs.
Credit: Catalizar
Credit: love.fútbol